SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://firstdirect.com

Scanned April 25, 2026 at 6:08 AM

0Critical
3Warnings
1Info
18Passed
SEO Score
84/100
84 /100
A
SEO Grade
3 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
1 issue · 3 passed
1 Warning 3 Passed ▼
warning Description Too Long (161 chars)

Will be truncated in SERPs.

💡Shorten to under 160 chars.
Straight-talking banking, in black and white. first direct helps over 1.7 million UK customers with current accounts, loans, credit cards, savings and mortgages.
✓ Passed Page Title
Online and Personal Banking | first direct bank
✓ Passed Canonical URL
https://www.firstdirect.com/
✓ Passed Viewport Meta
width=device-width, initial-scale=1.0
📰
Heading Structure
0 issues · 2 passed
2 Passed ▼
✓ Passed H1 Heading
Get u00a3175 for switching banks
✓ Passed H2 Count
11 found
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
23 images u2014 all have alt text
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
199 found
✓ Passed External Links
11 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
1122 words (excellent)
⚡
Performance
0 issues · 3 passed
3 Passed ▼
✓ Passed HTML Size
63.9KB
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
max-age=60, s-maxage=60, stale-if-error=3600
⚙
Technical SEO
1 issue · 4 passed
1 Warning 4 Passed ▼
warning sitemap.xml Not Found

Sitemaps help search engines discover all content.

💡Create and submit sitemap.xml to Google Search Console.
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
0 issues · 1 passed
1 Passed ▼
✓ Passed Structured Data
Microdata found
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1.0
📊

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