SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://freshfields.com

Scanned April 24, 2026 at 7:56 PM

0Critical
8Warnings
0Info
15Passed
SEO Score
60/100
60 /100
C
SEO Grade
8 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
1 issue · 3 passed
1 Warning 3 Passed ▼
warning Description Too Long (269 chars)

Will be truncated in SERPs.

💡Shorten to under 160 chars.
The worldu2019s biggest international organisations rely on us to help them make the right decisions in a fast-changing world. We combine the knowledge, experience and energy of the whole firm to solv
✓ Passed Page Title
Leading global law firm | Freshfields
✓ Passed Canonical URL
https://www.freshfields.com/en
✓ Passed Viewport Meta
width=device-width, initial-scale=1
📰
Heading Structure
1 issue · 1 passed
1 Warning 1 Passed ▼
warning Multiple H1s (2)

More than one H1 dilutes keyword signals.

💡Keep exactly one H1.
Law never stops moving forward u2013 neither do we | At the forefront of law
✓ Passed H2 Count
6 found
🖼
Images & Alt Text
1 issue · 0 passed
1 Warning ▼
warning 1 Image(s) Missing Alt Text

Alt text is essential for image SEO and accessibility.

💡Add descriptive alt text to all content images.
/static/assets/images/loader.gif
🔗
Links
1 issue · 1 passed
1 Warning 1 Passed ▼
warning No Internal Links

Internal links distribute PageRank and improve crawl depth.

💡Link to at least 2-3 related pages on your site.
✓ Passed External Links
51 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
16632 words (excellent)
⚡
Performance
2 issues · 2 passed
2 Warning 2 Passed ▼
warning Large HTML (246KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
246KB
warning 49 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
private, no-cache, no-store, max-age=0, must-revalidate
⚙
Technical SEO
0 issues · 5 passed
5 Passed ▼
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed XML Sitemap
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
1 issue · 1 passed
1 Warning 1 Passed ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:image, og:url
✓ Passed Twitter Card
summary
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1
📊

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