SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://natgeo.com/uk

Scanned April 25, 2026 at 1:09 AM

2Critical
4Warnings
1Info
16Passed
SEO Score
59/100
59 /100
D
SEO Grade
2 critical issues found on this site — including AI search (AEO) gaps most owners miss. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
0 issues · 4 passed
4 Passed ▼
✓ Passed Page Title
National Geographic - 404 | National Geographic
✓ Passed Meta Description
Explore National Geographic. A world leader in geography, cartography and exploration.
✓ Passed Canonical URL
https://www.natgeofe.com/404
✓ Passed Viewport Meta
width=device-width, initial-scale=1.0, maximum-scale=2.0
📰
Heading Structure
2 issues · 0 passed
1 Critical 1 Info ▼
critical No H1 Heading Found

Missing H1 is a critical on-page SEO error.

💡Add one H1 with your primary keyword.
info No H2 Subheadings

Subheadings improve structure and crawlability.

💡Add H2s to break content into sections.
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
1 images u2014 all have alt text
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
7 found
✓ Passed External Links
22 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
15290 words (excellent)
⚡
Performance
3 issues · 1 passed
3 Warning 1 Passed ▼
warning Large HTML (156.2KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
156.2KB
warning No Cache-Control Header

Without caching browsers re-download assets on every visit.

💡Set Cache-Control headers on static assets.
warning 14 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
✓ Passed Compression
GZIP enabled
⚙
Technical SEO
1 issue · 4 passed
1 Critical 4 Passed ▼
critical HTTP Error 404

Search engines won't index error pages.

💡Fix the server error immediately.
✓ Passed HTTPS
Enabled
✓ Passed robots.txt
Found
✓ Passed XML Sitemap
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
0 issues · 2 passed
2 Passed ▼
✓ Passed Open Graph Tags
4/4 set
✓ Passed Twitter Card
summary
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1.0, maximum-scale=2.0
📊

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