SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://pret.co.uk

Scanned April 24, 2026 at 8:13 PM

2Critical
5Warnings
4Info
12Passed
SEO Score
51/100
51 /100
D
SEO Grade
2 critical issues found on this site — including AI search (AEO) gaps most owners miss. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
2 issues · 2 passed
1 Critical 1 Warning 2 Passed ▼
warning Title Too Long (78 chars)

Google truncates titles over 60 chars in SERPs.

💡Shorten to under 60 chars.
Pret A Manger - Fresh Coffee, Sandwiches & Hot Breakfast Meals | Pret A Manger
critical Missing Meta Description

No meta description found.

💡Write 120-155 chars with a value proposition and keyword.
✓ Passed Canonical URL
https://www.pret.co.uk/en-GB
✓ Passed Viewport Meta
width=device-width
📰
Heading Structure
2 issues · 0 passed
1 Critical 1 Info ▼
critical No H1 Heading Found

Missing H1 is a critical on-page SEO error.

💡Add one H1 with your primary keyword.
info No H2 Subheadings

Subheadings improve structure and crawlability.

💡Add H2s to break content into sections.
🖼
Images & Alt Text
1 issue · 0 passed
1 Info ▼
info No Images Found

Pages without images have lower engagement.

💡Add relevant images with descriptive alt text.
🔗
Links
2 issues · 0 passed
1 Warning 1 Info ▼
warning No Internal Links

Internal links distribute PageRank and improve crawl depth.

💡Link to at least 2-3 related pages on your site.
info No External Links

Citing authority sources improves topical trust.

💡Link to relevant, high-authority sources.
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
6708 words (excellent)
⚡
Performance
1 issue · 3 passed
1 Warning 3 Passed ▼
warning 24 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
✓ Passed HTML Size
83.7KB
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
s-maxage=30, stale-while-revalidate=31535970
⚙
Technical SEO
1 issue · 4 passed
1 Warning 4 Passed ▼
warning sitemap.xml Not Found

Sitemaps help search engines discover all content.

💡Create and submit sitemap.xml to Google Search Console.
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed HTML Language
en-GB
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
0 issues · 1 passed
1 Passed ▼
✓ Passed Structured Data
JSON-LD found
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width
📊

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