SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://reading.ac.uk

Scanned April 25, 2026 at 3:07 PM

0Critical
10Warnings
1Info
12Passed
SEO Score
49/100
49 /100
F
SEO Grade
10 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
2 issues · 2 passed
2 Warning 2 Passed ▼
warning Title Too Short (21 chars)

Titles under 30 chars miss keyword opportunities.

💡Expand to 50-60 chars with your primary keyword.
University of Reading
warning Missing Canonical Tag

Risk of duplicate content issues.

💡Add inside .
✓ Passed Meta Description
Discover the University of Reading, a global university that enjoys a world-class reputation for teaching, research and enterprise.
✓ Passed Viewport Meta
width=device-width
📰
Heading Structure
1 issue · 1 passed
1 Warning 1 Passed ▼
warning Multiple H1s (5)

More than one H1 dilutes keyword signals.

💡Keep exactly one H1.
Centenary 2026 Celebrating 100 years ofthe University of Reading | Undergraduate Open Days Visit usbefore applying | Subject taster days Explore our subjectswith taster sessions | Global Sustainabilit
✓ Passed H2 Count
4 found
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
24 images u2014 all have alt text
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
249 found
✓ Passed External Links
41 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
982 words (excellent)
⚡
Performance
4 issues · 0 passed
4 Warning ▼
warning Large HTML (127.9KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
127.9KB
warning No Gzip/Brotli Compression

Uncompressed responses are 60-80% larger.

💡Enable gzip or Brotli on your server.
warning No Cache-Control Header

Without caching browsers re-download assets on every visit.

💡Set Cache-Control headers on static assets.
warning 14 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
⚙
Technical SEO
1 issue · 4 passed
1 Warning 4 Passed ▼
warning sitemap.xml Not Found

Sitemaps help search engines discover all content.

💡Create and submit sitemap.xml to Google Search Console.
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width
📊

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