SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://rituals.com/en-gb

Scanned April 25, 2026 at 8:00 PM

0Critical
5Warnings
1Info
16Passed
SEO Score
74/100
74 /100
B
SEO Grade
5 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
0 issues · 4 passed
4 Passed ▼
✓ Passed Page Title
Home & Body Cosmetics | Official Webshop | RITUALS
✓ Passed Meta Description
Rituals helps you slow down, to find happiness in the smallest of things. It is our passion to turn everyday routines into more meaningful routines.
✓ Passed Canonical URL
https://www.rituals.com/en-gb/home
✓ Passed Viewport Meta
width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=5.0
📰
Heading Structure
1 issue · 1 passed
1 Warning 1 Passed ▼
warning Multiple H1s (2)

More than one H1 dilutes keyword signals.

💡Keep exactly one H1.
Reintroducing Ayurveda | Reintroducing Ayurveda
✓ Passed H2 Count
9 found
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
190 images u2014 all have alt text
🔗
Links
1 issue · 1 passed
1 Warning 1 Passed ▼
warning No Internal Links

Internal links distribute PageRank and improve crawl depth.

💡Link to at least 2-3 related pages on your site.
✓ Passed External Links
351 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
137870 words (excellent)
⚡
Performance
1 issue · 2 passed
1 Warning 2 Passed ▼
warning Large HTML (1281.3KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
1281.3KB
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
public, s-maxage=3600, stale-while-revalidate=21600
⚙
Technical SEO
0 issues · 5 passed
5 Passed ▼
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed XML Sitemap
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=5.0
📊

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