SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://rspb.org.uk

Scanned April 25, 2026 at 1:50 AM

0Critical
6Warnings
1Info
15Passed
SEO Score
69/100
69 /100
C
SEO Grade
6 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
Get This Fixed →

Detailed Analysis

🏷
Meta Tags
2 issues · 2 passed
2 Warning 2 Passed ▼
warning Description Too Long (188 chars)

Will be truncated in SERPs.

💡Shorten to under 160 chars.
The RSPB (The Royal Society for the Protection of Birds) is charity for the conservation of birds & wildlife. We bring people together who love nature and want to take action to restore it
warning Missing Canonical Tag

Risk of duplicate content issues.

💡Add inside .
✓ Passed Page Title
RSPB Bird & Wildlife Conservation Charity
✓ Passed Viewport Meta
width=device-width, initial-scale=1
📰
Heading Structure
1 issue · 1 passed
1 Warning 1 Passed ▼
warning Multiple H1s (2)

More than one H1 dilutes keyword signals.

💡Keep exactly one H1.
Together We Fly | Find a day out
✓ Passed H2 Count
6 found
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
15 images u2014 all have alt text
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
84 found
✓ Passed External Links
10 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
20421 words (excellent)
⚡
Performance
1 issue · 2 passed
1 Warning 2 Passed ▼
warning Large HTML (405.5KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
405.5KB
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
public, max-age=21600
⚙
Technical SEO
0 issues · 5 passed
5 Passed ▼
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed XML Sitemap
Found
✓ Passed HTML Language
en-gb
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1
📊

Sign In to View Your Action Plan

Create a free account to get your personalised SEO action plan and keyword analysis — no AI API required.

Create Free Account →

Want to scan another website?

Run a New Scan →