SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://www.sainsburys.co.uk/

Scanned September 17, 2026 at 2:21 PM

0Critical
10Warnings
3Info
17Passed
SEO Score
47/100
47 /100
F
SEO Grade
10 warnings found on this site — small fixes with real ranking impact. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
1 issue · 3 passed
1 Warning 3 Passed ▼
warning Title Too Short (11 chars)

Titles under 30 chars miss keyword opportunities.

💡Expand to 50-60 chars with your primary keyword.
Sainsbury's
✓ Passed Meta Description
Shop online at Sainsbury's for groceries, clothing, homewares, electricals, financial services and more. Together weu2019re helping everyone eat better.
✓ Passed Canonical URL
https://www.sainsburys.co.uk
✓ Passed Viewport Meta
width=device-width, initial-scale=1, shrink-to-fit=no
📰
Heading Structure
0 issues · 2 passed
2 Passed ▼
✓ Passed H1 Heading
Sainsburyu2019s
✓ Passed H2 Count
6 found
🖼
Images & Alt Text
1 issue · 0 passed
1 Warning ▼
warning 3 Image(s) Missing Alt Text

Alt text is essential for image SEO and accessibility.

💡Add descriptive alt text to all content images.
//documents.4rgos.it/v1/static/FavouritesFilled_v3_Iconn//documents.4rgos.it/v1/static/Basket_v3_Iconn//documents.4rgos.it/v1/static/NectarFilled_v3_Icon
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
38 found
✓ Passed External Links
79 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
440 words
⚡
Performance
2 issues · 2 passed
2 Warning 2 Passed ▼
warning Large HTML (992.5KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
992.5KB
warning 20 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
Array
⚙
Technical SEO
2 issues · 3 passed
2 Warning 3 Passed ▼
warning robots.txt Not Found

Crawlers have no directives.

💡Create robots.txt at your domain root.
warning sitemap.xml Not Found

Sitemaps help search engines discover all content.

💡Create and submit sitemap.xml to Google Search Console.
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed HTML Language
en-GB
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1, shrink-to-fit=no
🤖
AEO & AI Search Readiness
4 issues · 3 passed
2 Warning 2 Info 3 Passed ▼
warning No FAQPage/HowTo Schema Found

AI answer engines (Google AI Overviews, Copilot, Gemini) preferentially lift content marked up as FAQPage, HowTo, or QAPage.

💡Add FAQPage or HowTo JSON-LD schema around any Q&A or step-by-step content on this page.
warning No Organization/Person Schema

AI models weigh clearly-identified entities (who wrote this, what business is this) more heavily when citing a source.

💡Add Organization or Person JSON-LD schema with name, url, and sameAs links to your social/business profiles.
info No llms.txt File Found

llms.txt is an emerging standard that gives AI models a clean, structured summary of your site instead of parsing raw HTML.

💡Add an /llms.txt file at your domain root summarising your site, key pages, and purpose in plain Markdown.
info No Content Freshness Signal

AI answer engines favour recently updated content when choosing what to cite.

💡Add datePublished/dateModified to your schema, or an article:modified_time meta tag, and keep it current.
✓ Passed Question-Style Headings
2 of 17 subheadings phrased as questions
✓ Passed Direct-Answer Opening
First paragraph is a concise 22-char summary
✓ Passed AI Crawler Access
No major AI crawlers blocked in robots.txt
📊

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