SEO Audit Report · Smart SEO Pro Services | United Kingdom

https://whittard.co.uk

Scanned April 25, 2026 at 3:00 AM

1Critical
6Warnings
1Info
15Passed
SEO Score
59/100
59 /100
D
SEO Grade
1 critical issue found on this site — including AI search (AEO) gaps most owners miss. Let our team fix all of it for you.
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Detailed Analysis

🏷
Meta Tags
1 issue · 3 passed
1 Warning 3 Passed ▼
warning Title Too Long (69 chars)

Google truncates titles over 60 chars in SERPs.

💡Shorten to under 60 chars.
Tea, Coffee, Hot Chocolate, Gifts and Tableware | Whittard of Chelsea
✓ Passed Meta Description
Taste the finest Tea, Coffee and Hot Chocolate. Explore our range of gifts and speciality blends.
✓ Passed Canonical URL
https://www.whittard.co.uk/
✓ Passed Viewport Meta
width=device-width, initial-scale=1
📰
Heading Structure
1 issue · 1 passed
1 Critical 1 Passed ▼
critical No H1 Heading Found

Missing H1 is a critical on-page SEO error.

💡Add one H1 with your primary keyword.
✓ Passed H2 Count
9 found
🖼
Images & Alt Text
0 issues · 1 passed
1 Passed ▼
✓ Passed Image Alt Texts
102 images u2014 all have alt text
🔗
Links
0 issues · 2 passed
2 Passed ▼
✓ Passed Internal Links
60 found
✓ Passed External Links
206 found
📝
Content Quality
0 issues · 1 passed
1 Passed ▼
✓ Passed Word Count
5624 words (excellent)
⚡
Performance
2 issues · 2 passed
2 Warning 2 Passed ▼
warning Large HTML (322KB)

Heavy HTML increases TTFB and parse time.

💡Minify HTML and defer non-critical content.
322KB
warning 103 Script Tags Found

Excessive scripts block rendering and hurt Core Web Vitals.

💡Bundle and defer/async scripts. Remove unused JS.
✓ Passed Compression
GZIP enabled
✓ Passed Cache-Control
no-cache, no-store, must-revalidate
⚙
Technical SEO
1 issue · 4 passed
1 Warning 4 Passed ▼
warning sitemap.xml Not Found

Sitemaps help search engines discover all content.

💡Create and submit sitemap.xml to Google Search Console.
✓ Passed HTTPS
Enabled
✓ Passed HTTP Status
✓ Passed robots.txt
Found
✓ Passed HTML Language
en
📣
Social Meta Tags
2 issues · 0 passed
1 Warning 1 Info ▼
warning Incomplete Open Graph Tags

OG tags control how your page appears when shared on social.

💡Add og:title, og:description, og:image, og:url.
og:title, og:description, og:image, og:url
info No Twitter Card Tags

Controls how links appear on X/Twitter.

💡Add twitter:card, twitter:title, twitter:description, twitter:image.
🗂
Structured Data
1 issue · 0 passed
1 Warning ▼
warning No Structured Data Found

Schema markup enables rich results in SERPs.

💡Add JSON-LD (Organization, Article, BreadcrumbList, etc.).
📱
Mobile Friendliness
0 issues · 1 passed
1 Passed ▼
✓ Passed Mobile Viewport
width=device-width, initial-scale=1
📊

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